Reporting dashboard example: Mailing

Running campaigns

It shows the number of running campaigns.

Filterable by start date and end date. The default period is 30 days. Choose week or month and compare: set week with the previous one, or set month with the previous one.

Sent emails

It shows the number of sent emails. 

Filterable by start date and end date. The default period is 30 days. Choose week or month and compare: set week with the previous one, or set month with the previous one.

Delivered emails

It shows the number of delivered emails.

Filterable by start date and end date. The default period is 30 days. Choose week or month and compare: set week with the previous one, or set month with the previous one.

Opened emails

It shows the number of opened emails.

Filterable by start date and end date. The default period is 30 days. Choose week or month and compare: set week with the previous one, or set month with the previous one.

Average open rate

It shows the percentage of opened emails,  calculated as the number of opened emails divided by the number of delivered emails.

Filterable by start date and end date. Choose week or month and compare: set week with the previous one, or set month with the previous one.

Email clicks

It shows the number of email clicks.

Filterable by start date and end date. Choose week or month and compare: set week with the previous one, or set month with the previous one.

% Subscribers' clicks

It shows the percentage of email clicks done by subscribers, calculated as emails opened by subscribers divided by opened emails.

Filterable by start date and end date. The default period is 30 days. Choose week or month and compare: set week with the previous one, or set month with the previous one.

Running campaigns per type

It shows the number of running campaigns per time.

Filterable by start date and end date. The default period is 30 days.

Campaigns with highest CTR

It shows campaigns sorted by the click-through rate (CTR). CTR is computed as the number of opened emails divided by the number of delivered emails.

Filterable by start date and end date. The default period is 30 days.

Email funnel

It shows the funnel for ad performance from send to click. 

Filterable by start date and end date. The default period is 30 days.

Statistics per campaign

It shows the number of subscribers. 

Filterable by start date and end date. The default period is 30 days. Choose week or month and compare: set week with the previous one, or set month with the previous one.

Subscribers

It shows the number of subscribers.

Filterable by start date and end date. The default period is 30 days. Choose week or month and compare: set week with the previous one, or set month with the previous one.

New subscribers

It shows the number of new subscribers. 

Filterable by start date and end date. The default period is 30 days. Choose week or month and compare: set week with the previous one, or set month with the previous one.

New unsubscribers

It shows the number of unsubscribers.

Filterable by start date and end date. The default period is 30 days. Choose week or month and compare: set week with the previous one, or set month with the previous one.

Subscriptions changes

It shows the number of subscribers and unsubscribers plotted by time. Filterable by start date and end date. The default period is 30 days.