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Build your segment: website visitors who are non-customers

In some cases, a business may want to convert all of its visitors into customers. In Meiro Business Explorer, this can be accomplished by segmenting your visitors in the following steps.

  1. Set the number of days since the last web visit. Here, we’ve set it to show visitors in the past month. 
  2. Select customers who have not made a purchase by choosing ‘Is False’ for the attribute ‘Purchase made ever’. 
  3. Select the ‘AND’ operator. 
  4. Save segment and see segmentation summary.
  5. Export data of your customers, look at the individual customer profiles or check insights.

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See other tutorials:

Customers who have high email engagement in a particular country

Customers who visited the website, added items in the cart but left without a purchase

Engaged customers who prefer browsing on a mobile device