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Tab: Segments

Learn from this article about:

Custom Segments tab

Featured Segments tab

Smart Segments tab

Tags tab

Custom Segments tab

View all available custom segments created by you and your team. Access to segments depends on user role and granted permissions. Segments that a user has no access to are greyed out.

Segments can be filtered by:

  • My Segments (segments created by the user),
  • Shared with me (segments user is invited to, for those segments user will be notified about changes within the segment),
  • Others (all segments created within Meiro Business Explorer, not created by the user, the user is not invited to). 

Create a new segment or search through existing segments (enter your search through the search box and/or select a tag). 

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View schedules for segments' exports. If Mobile Push is scheduled for this segment, the user will see it by hovering on the schedule icon. 

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Delete the segment if needed. It is possible to restore the segment from the trash with conditions and scheduled exports.  


Learn more: about how to build segments of customer profiles.

Featured Segments tab

Warning: Access to view/ edit featured segments will depend on the user role. To check what is your user role and permissions, go to the "User Settings". 

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Smart Segments tab

Smart segments need to be set by an administrator. Those are commonly used segments, usually with 1 condition.

Currently is possible to set:

  • Age group
  • Channel preference
  • Customer interaction
  • Customer lifetime
  • EDM engagement
  • Email subscription
  • Favourite device
  • Location
  • Mobile app engagement
  • Permission to contact
  • Source
  • Spending frequency
  • Spending recency
  • Web engagement
  • Total spend

Smart segments are visible to all users based on the user role.

If you do not see conditions set for smart segments, please contact the administrator.

Warning: To edit a smart segment,  copy it to custom segments. Segment view/ edit is limited by user role and permissions granted (check your user role and permissions in the "User Settings" tab).


Tags tab

Tags help to manage segments across Meiro Business Explorer. Create, edit and delete tags in the Segments tab/ Tags tab.


Clicking on the "Show Segments" button will take you to the Custom Segments tab, where the segments will be displayed based on the selected tag. Keep in mind that the tag count may differ due to the rights granted.


Learn more: about tags from this article.