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Meiro
Meiro Business Explorer
All of your customer data: connected and activated.
Meiro Integrations
Your way out of the data labyrinth.
Meiro Events
All you need to know about Meiro Events and SDK.
Meiro Knowledge Base
This chapter contains a collection of articles that provide information on various aspects of Meiro CDP, including identity stitching, data collection, API usage, attribute definition, hosting options, and more. Additionally, there is a section for marketing t...
Implementation
This section covers Implementation tutorial and best practices for Meiro Implementation team and implementation partners.
Releases
This section covers the monthly release updates in a Meiro CDP, including information on new features, bug fixes, and other improvements.
User Interface
Introduction
User Interface
Getting Started
Segment builder: tutorials & tips
FAQ
Getting Started
Connectors
Processors
Loaders
Best Practices
Tutorials
FAQ
Introduction
Meiro Events for website
FAQs
Meiro Events for mobile
Profile stitching (identity resolution)
Events processing
Data model
Components
Connectors, Processors, Loaders Each workspace can contain different types of components: Connectors, Processors, Loaders that allow working on the chosen data. Connectors: let you connect to the data source that you intend to use. Processors: process the...
Where to start
Info messages Find info messages explaining more difficult concepts. Knowledge Base section Find in the "Knowledge base" section links to: Useful documentation links to separate articles User documentation Product releases Ter...
Introduction to Meiro Business Explorer
Meiro Business Explorer is a platform that enables: Segment customer profiles and activate data Look at single customer profiles Get a bigger picture through data summaries, insights, and reporting Run marketing campaigns through the Channels: on-site p...
Glossary: what is what in Meiro Business Explorer
Attribute Attributes are characteristics of a customer profile (e.g., information about personal data, revenue spent and opened campaigns, lifetime value, etc.). It is possible to group (segment) customer profiles based on attributes. For each c...
Terms & conditions
To learn more about Meiro terms & conditions please refer to this article.
Meiro User Security Guidelines
To learn more about Meiro User Security Guidelines please refer to this article.
Technical support
Overview Encountering issues and bugs is part and parcel of using just about any software system and we at Meiro Business Explorer want to work with our users in handling these predicaments. We, therefore, provide free technical support to all our users of th...
User Interface of Meiro Business Explorer
After logging into Meiro Business Explorer, you will get access to the following: User settings The User Settings tab displays the main information relevant to the user account: name, email, role, and permissions. Notifications Allow...
Tab: Profiles
Learn from this article about: Customer profile search Customer profile detail tab Data Protection Customer profile search The Profiles tab enables browsing through individual customer profiles. The search by default is conducted only ...
Tab: Segments
Learn from this article about: Custom Segments tab Featured Segments tab Smart Segments tab Tags tab Custom Segments tab View all available custom segments created by you and your team. Access to segments depends on user role and granted ...
Tab: Data library
Learn from this article about: Attributes tab Events tab Sources tab Destinations tab Attributes tab The Attributes tab shows: Name of attributes and their ID, Their data source(s), Labels assigned to attributes, Descriptions of ...
Tab: Administration/User setup
Learn from this article: Users Activity Users Roles The Administration/User setup tab is visible only to users with permission granted to view this tab. Users Activity View the activity of the users across Meiro Business Expl...
Tab: User Settings
When you click on the user logo, a dropdown window will appear displaying the following options: Role - displays the user's assigned role User settings - displays information about the user account and allows users to edit their account details Logs - p...
What can I understand through the single customer profile
What you will learn: Search for customer profile Analyze your customer profile Search for customer profile Browse through individual customer profiles in the Profiles tab. Search for attributes that interest you the most (e.g., Revenue ...
How to build segments of customer profiles
Start with smart or featured segments Smart segments are the most common segments ready and set to use. It is possible to copy a smart segment and edit it further, export it, and see its customer profiles or segment insights. Go to the Smart Segments tab an...
Understand the bigger picture of data available in Meiro
Learn from this article about: Diagnostic Dashboard Insights Reports Attributes, events, sources & destinations Diagnostic Dashboard Diagnostic Dashboard summarizes available customer profile data: update time, number of customer profil...
Build your segment: customers with email engagement from a particular country
When running a country-specific email campaign, you may want to be able to view the customer profiles who have interacted the most with your emails. Select an attribute for the country, e.g., China. Select customer profiles with an open email rate greate...
Build your segment: customers who left the shopping cart without a purchase
It’s common to have customers leave items in the cart and leave before making a purchase. It is also common for businesses to find out who these customers are to nudge them to make a purchase. Select customer profiles who have basket details 'known'. Sele...
Build your segment: engaged customers who prefer browsing on a mobile device
In this case below, we’ve set some conditions to help us segment customer profiles engaged with the brand and prefer browsing on a mobile device. Select customer profiles whose device type equals smartphone. Selected customer profiles who have total page...
Build your segment: website visitors who are non-customers
In some cases, a business may want to convert all of its visitors into customers. In Meiro Business Explorer, this can be accomplished by segmenting your visitors in the following steps. Select customer profiles who have not purchased by choosing ‘is unknow...