ePrivacy and GPDR Cookie Consent by Cookie Consent Skip to main content

Setup guide: export to the Trade Desk

Setup guide is for setting up Meiro Business Explorer, usually, it is done by the Meiro team.


The Trade Desk destination needs to be set within the Administration/Entities/Destination tab.

The prerequisite is that the export destination needs to be first created by the Meiro team and within the Meiro Integrations.

Learn more: about how to set The Trade Desk destination in Meiro Integrations.

Set up

Destination can be set in the Meiro Business Explorer in the Administration/Entities/Destination tab.

Destination ID (required, not editable)

"The Destination ID" is a numeric value that analysts will refer to within the Meiro Integrations environment. After you choose the ID, it will not be possible to change it later on.

Find the right workspace in Meiro Integrations, with  the CDP component responsible for the data load:


Check Destination ID in Meiro Integrations:

destination ID MI.png

Insert Destination ID in the Meiro Business Explorer.


Name (required)

The name will be visible across the Meiro Business Explorer for the users (Data Library/Destination tab, Segment detail)

Description (optional)

It is possible to add description to the destination. Description will be displayed for use in the Data Library/Destination tab.

Icon (required)

The icon will be visible across the Meiro Business Explorer for the users (insights, Data Library/ Attributes, Sources and Destinations tabs,  segments, and customer profiles).

Meiro Integrations (required)

"MI workspace" refers to the workspace in Meiro Integration which will be executed when the segment is exported.

To run exports you need to know the name of the workspace. You should get the name of the respective workspace from the Meiro data analyst.

Meiro data analyst takes care of the Meiro Integration's workspace preparation, and data transformation for a specific destination (e.g. Facebook, Twitter, Google Analytics). Each destination requires a different (very specific) data structure.

Mandatory and exported attributes (required)

Select an attribute that holds the list of all "TTD User IDs" and/or "Device IDs" of the customer entities.

Parameter: Audience ID (required)

Meiro Integration key: audience_id

It is set up by analysts and needs to be the same key as in workspace variables in Meiro Integrations.

Name: Audience ID

The name will be displayed for the user in the segments export parameter section.

Required field: ticked

This field is required to be filled to export to the Trade Desk.

Value from list: not ticked

Ticked makes a possible selection from the value drop-down list. Unticked disables drop-down list.

User Input: ticked

This field is required to be filled to export to the Trade Desk.


Warning: After all above is set, make sure the Destination ID is properly connected with Meiro Integrations workspace for this destination. In case of doubts, consult the Meiro team.