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Loader Criteo

This component creates a new audience or adds users to an existing audience in Criteo.

Data In/ Data Out

Data In

CSV used for identifiers should be located in /data/in/tables/

 

The input CSV file is a list of users to be added to the audience, with each row being the identifier type (type) and an identifier (value). The file must contain type and value as headers.

 

Possible values for type are:

 

Type

Description

email

Email address

madid

Mobile ad identifier

identityLink

Liveramp identity link

gum

Criteo GUM cookie identifier

 

Examples of CSV input:

 

type,value

email,john.doe@example.com

email,john.doe@gmail.com

madid,3f097372-f01e-4b64-984c-395ae5828ee6

 

Data Out

N/A

Learn more: about the folder structure here.

Learn more: about managing users in an audience here

Parameters

new criteo loader .png

Advertiser ID (required)

Criteo Advertiser ID.

Audience ID (optional)

Audience ID of an existing audience in Criteo. 


Leaving this empty would create a new audience.


If specified, the component adds users to the audience specified by the ID. 


Remember: You must fill in the Name of New Audience and Description of New Audience parameters if this is left empty.

Name of New Audience (required if new audience is created)

Name of the audience to be created. This must be specified if the Audience ID is not specified. 


Remember: This does not update an existing audience’s name if the Audience ID is specified.

Description of New Audience (required if new audience is created)

Description of the audience to be created. This must be specified if the Audience ID is not specified.


Remember: This does not update an existing audience’s description if the Audience ID is specified.

API Client ID (required)

Criteo API Client ID.

API Client Secret (required)

Criteo API Client secret.

CSV Input File Name(required)

File name of the CSV input file.