Exponea is a well-established player in the digital marketing landscape, providing businesses with the tools to connect with their target audience through tailored and relevant marketing experiences. Employing advanced analytics and comprehensive user data, Exponea empowers businesses to deliver personalized marketing campaigns that reflect individual preferences and behaviors, fostering more meaningful and pertinent user interactions.
Business value in CDP
The seamless connection between Exponea and CDP allows businesses to optimize their use of customer data. This integration facilitates the delivery of marketing experiences that align with the unique characteristics of the target audience, enhancing the overall effectiveness of marketing strategies.
Setting up the loader in MI
For setting Exponea as a destination within Meiro Integration, use the Exponea loader.
Data In/Data Out
Loader requires input file in the directory
Exponea API requires a URL with a file as an input for import. Meiro API is used for this file URL creation.
Learn more: about the folder structure here.
All parameters come from the Exponea project.
Import ID: The ID of Exponea's import defines the importing data structure. Create the import in Exponea and copy its ID here.