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Connector Youtube Insight

YouTube Insight is the analytical tools and data available on the YouTube platform, enabling content creators and channel owners to gain valuable insights into the performance of their videos and overall channel. YouTube Analytics API allows users to extract detailed metrics related to video views, engagement, audience demographics, and more. The YouTube Insights connector serves as a bridge between the YouTube Analytics API and CDP. This connector facilitates the seamless transfer of YouTube account metrics to a CDP, enhancing the integration of video performance data with broader customer data. By exporting data from YouTube Insight to a CDP, content creators and businesses can create a more comprehensive view of their audience, improve targeting strategies, and optimize content based on detailed analytics, ultimately leading to more informed decision-making and enhanced overall performance.

Data In/Data Out

Data In


Data Out

youtube_insights.csv file can be found in the out/files folder.

Learn more: about folder structure, please go to this article.


Upon authorization, these are the parameters: 

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Type (required)

Select between channel or contentOwner.

channel - extract metrics for a particular Youtube channel. 

contentOwner - extract and aggregate metrics from all channels linked to Youtube content owner.

Value (required)

Enter the Youtube Channel ID if channel is selected or User ID if contentOwner is selected.


Learn more: about how to find your Youtube Channel ID or User ID here


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Select the metrics you want to query.


Learn more: about the metric definitions here.


Start Date

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Start Date (required)

Query metrics on and after this timestamp.

It is possible to use:

  • last N days, now + N hours

End Date (required)

Query metrics up till this timestamp. (inclusive)

It is possible to use:

  • last N days, now + N hours

Warning : due to delays in Youtube API data, metrics for the most recent 2 days may be excluded.


Learn more: about End Date here.

Daily Breakdown (optional)

Check if you want the metrics computed on a day-to-day basis.