Loader Magnews Audience
Magnews Audience is a powerful audience management platform that enhances customer engagement through targeted and personalized communication strategies. Its primary function is to consolidate and analyze customer data from various sources, providing marketers with valuable insights into customer behavior, preferences, and interactions.
Business value in CDP
Setting up the loader in MI
This component is used for importing contacts to the MagNews EDM tool.
Learn more: about magnews API documentation here.
Data In/ Data Out
|
Data In |
Loader requires File structure:
Example:
|
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|
Data Out |
N/A |
Parameters
|
Username (required) |
The username used for the MagNews platform. |
| Customer_id (required) |
The user’s ID in the Magnews platform. This can be found in the user’s profile under Account Information.
|
| Access_token (required) |
The secret key provided by MagNews for registered application. This can be found in Management > System > Digital Certificates. |
| WSDL (required) |
WSDL document with all MagNews SOAP API endpoints. It can be found in MagNews API documentation.
|
Audience
|
Database_id (required) |
ID of database where contacts are stored. |
|
Audience_id (*) |
The ID of the audience where contacts from imports.csv file will be imported. |
|
Audience_name (*) |
Name of newly created audience. |
Remember: At least one audience_id OR audience_name must be provided.
Example:
{
"parameters": {
"credentials": {
"username": "username",
"customer_id": "1234",
"#access_token": "###",
"wsdl": "https://foo.bar/wsapi?wsdl"
},
"audience": {
"database_id": "42",
"audience_id": "84",
"audience_name": "foo"
}
}
}
Methods
- When
audience_idis provided in the configuration. The component will checkaudience_idexistence and import all given contacts there. - When
audience_idis unknownaudience_namemust be provided in the configuration. The component will create a new audience with definedaudience_nameand import all given contacts to the newly created audience.



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