Events: list of events

Learn from this article about:

Timestamp

Payload

Types of events tracked by default

Additional types of events possible to track

Event enrichment

Page view

Initiated by a method call `​​MeiroEvents.track("pageView")`. The method also handles web banner conditions evaluation.

Data collected from this event:

• Page title, 

• Page URL, 

• Referrer.

Learn more: How to set page view on the application and how to pass additional data.

{  
  type: "page_view",  
  timestamp: "2019-05-05T18:45:41.062Z",  
  version: "1.2.0",  
  payload: {    
    page_title: "Customer Data Platform that helps you target precisely",    
    url: "https://meiro.io/",    
    referrer: "https://www.google.com/search?q=meiro",
    custom_payload: { // optional object with additional pageview custom payload
      [key: string]: any
    },
  },  
  user_id: "unique user id",  
  session_id: "base64 session id (timestamp&user_id)",  
  external_id: "some id string", // OPTIONAL ATTRIBUTE, OCCURS WHEN CONFIGURED
  browser_metrics: {
    inner_height: 768,
    inner_width: 1280,
    color_depth: 30,
    cookies_enabled: true,
  },
  client_ids: { // required object
    fb: "1235.3232", // string or null
    ga: null // string or null
  }
}

Outbound Link Click

outbound_link_click

Initiated by method call `MeiroEvents.track("outboundLinkClick")`. If you don’t want to track these events, you can remove the method call from your SDK initialize script but you’ll also lose cross-domain tracking if you have it set.

Data collected from this event:

• Page title, 

• URL, 

• Referrer,

• Hypertext REFerence (The HTML code used to create a link to another page).

{
  type: "outbound_link_click",
  timestamp: "2019-05-05T18:45:41.062Z",
  version: "1.3.0",
  payload: {
    page_title: "Contact | Meiro",
    url: "https://www.meiro.io/contact",
    referrer: "https://www.google.com/search?q=meiro",
    href: "https://www.linkedin.com/company/meirocdp/"
  },
  user_id: "unique user id",
  session_id: "base64 session id (timestamp&user_id)",
  external_id: "some id string", // OPTIONAL ATTRIBUTE, OCCURS WHEN CONFIGURED
  browser_metrics: {
    inner_height: 768,
    inner_width: 1280,
    color_depth: 30,
    cookies_enabled: true,
  },
  client_ids: { // required object
    fb: "1235.3232", // string or null
    ga: null // string or null
  }
}

Google CID sync

ga_cid_sync

The event is sent once per session if the `_ga` cookie is found.

Data collected from this event:

• Page title,

• URL,

• Referrer,

• Client ID

{
  type: "ga_cid_sync",
  version: "1.0.0",
  payload: {
    page_title: "Customer Data Platform that helps you target precisely",
    url: "https://meiro.io/",
    referrer: "https://www.google.com/search?q=meiro",
    client_id: "google analytics client id"
  },
  timestamp: "2020-09-08T14:58:53.110Z",
  user_id: "unique user id",
  session_id: "base64 session id (timestamp&user_id)",
  browser_metrics: {
    inner_height: 768,
    inner_width: 1280,
    color_depth: 30,
    cookies_enabled: true,
  },
  client_ids: { // required object
    fb: "1235.3232", // string or null
    ga: null // string or null
  }
}

Facebook CID sync

fb_cid_sync

The event is sent once per session if the `_fbp` cookie is found.

Data collected from this event:

• Page title,

• URL,

• Referrer,

• Client ID 

{
  type: "fb_cid_sync",
  version: "1.0.0",
  payload: {
    page_title: "Customer Data Platform that helps you target precisely",
    url: "https://meiro.io/",
    referrer: "https://www.google.com/search?q=meiro",
    client_id: "facebook client id"
  },
  timestamp: "2020-09-08T14:58:53.110Z",
  user_id: "unique user id",
  session_id: "base64 session id (timestamp&user_id)",
  browser_metrics: {
    inner_height: 768,
    inner_width: 1280,
    color_depth: 30,
    cookies_enabled: true,
  },
  client_ids: { // required object
    fb: "1235.3232", // string or null
    ga: null // string or null
  }
}

Web Banner Impression

web_banner_impression

The event is sent once some web banner is shown.

Data collected from this event:

• Page Title

• URL

• Referrer

• Banner ID

{ 
  session_id: "MTYyMjE4Njg0ODM3NCZlOWQ2NjNhZS0wY2MwLTQ0ZDQtYjVmOC1lZjFhZTZiMTU2NTE=" 
  timestamp: "2021-05-28T07:27:37.351Z" 
  type: "web_banner_impression"
  user_id: "e9d663ae-0cc0-44d4-b5f8-ef1ae6b15651" 
  version: "1.0.0" 
  payload: {   
    page_title: "Index page",   
    url: "http://cdp.meiro.d3v:8060/",   
    referrer: "",  
    banner_id: "b2b14ad1-e120-403d-b9a1-4a063d2ed8f0",
  },
  browser_metrics: {
    inner_height: 768,
    inner_width: 1280,
    color_depth: 30,
    cookies_enabled: true,
  },
  client_ids: { // required object
    fb: "1235.3232", // string or null
    ga: null // string or null
  }
}

Remember: When the "disable default tracking" option in the pop-up and native banner settings are turned on, the "web_banner_impression" event is not sent.

Remember: When a native banner is displayed in multiple elements via a CSS selector, the impression event is sent only once.

Web Banner Click

web_banner_click

The event is sent if a user clicks on the displayed image banner pointing to some destination URL.

Data collected from this event:

• Page Title

• URL

• Referrer

• Banner ID

• Destination URL

{
  session_id: "MTYyMjE4Njg0ODM3NCZlOWQ2NjNhZS0wY2MwLTQ0ZDQtYjVmOC1lZjFhZTZiMTU2NTE="
  timestamp: "2021-05-28T07:27:37.351Z"
  type: "web_banner_click"
  user_id: "e9d663ae-0cc0-44d4-b5f8-ef1ae6b15651"
  version: "1.0.0"
  payload: {
    page_title: "Index page",
    url: "http://cdp.meiro.d3v:8060/",
    referrer: "",
    banner_id: "b2b14ad1-e120-403d-b9a1-4a063d2ed8f0"
    destination_url: "some link url"
  },
  browser_metrics: {
    inner_height: 768,
    inner_width: 1280,
    color_depth: 30,
    cookies_enabled: true,
  },
  client_ids: { // required object
    fb: "1235.3232", // string or null
    ga: null // string or null
  }
}