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To create custom reporting in Metabase, it is necessary to configure processes in Meiro Integration and Meiro CDP. In Meiro Integration, define ETL processes for data preparation, and in Meiro CDP, manage and export data to Metabase, creating a connection betw...

Stripe is renowned for its secure and flexible infrastructure, empowering businesses worldwide with seamless transaction processing, diverse payment methods, and advanced financial tools. Its user-friendly interface and developer-friendly APIs make it a go-to ...

Kochava is a leading mobile analytics and attribution solution, empowering businesses to precisely track and analyze app performance metrics, user behaviors, and advertising attribution. With its robust suite of tools, Kochava enables comprehensive post-instal...

New Features: Lookalike segment Our newest feature, Lookalike Segments, is an intelligent solution to expand your marketing campaigns' reach across any channel you choose. Find more users across your CDP database who share characteristics similar to your tar...

In this article, we'll guide you on configuring a webhook to send information from Snowplow to Meiro Events. Snowplow is a powerful mobile analytics platform that allows developers to track events in mobile apps. By setting up a webhook, you can receive real-t...

ActiveCampaign, known for its strong email marketing capabilities, offers a user-friendly interface for creating and executing targeted campaigns with precise audience segmentation. One notable use case involves using the loader feature to effortlessly import ...

Major features: Quickly retrieve the data of any event Access the original payload of the event by clicking on the “Show Raw Payload” button under the Data Library tab. This will allow you to explore all the necessary details in JSON format, streamlining you...

ActiveCampaign is a versatile marketing automation tool empowering businesses to manage customer relationships, track engagement, and run targeted campaigns through various channels. Integrating ActiveCampaign with webhooks enhances its real-time data exchange...

Prerequisites for setting up ActiveCampaign loader The first step is to set up the loader within Meiro Integration by following the instructions given in the article. After you finalize the first step, you can proceed with the following: 2. Set ...

Major features: Simplified way for displaying banners on multiple areas of a website Displaying the same banner on multiple areas of a webpage has been made easier. We’ve implemented significant changes to the placement of the native banner, eliminating the ...

Prerequisites for setting up Google Analytics 4 Audience Loader The first step is to set up the loader within Meiro Integration by following the instructions given in the article. After you finalize the first step, you can proceed with the follow...

This documentation is a comprehensive guide for configuring and managing mobile push-related events in the Meiro system.  Prerequisites for Mobile Push To work with mobile push, ensure that the following prerequisites are met: Configure the MP...

This guide describes hybrid deployment, which combines the best of Meiro SDK and sGTM. The hybrid deployment model is recommended when the client is already monitoring a large amount of events through Google Analytics with server-side tagging. For such clients...

Personalization is a crucial aspect of effective push notification marketing. By tailoring your campaigns to your recipients' needs, interests, and issues, you demonstrate that you understand them and want to help them. Personalization in Mobile Push is suppor...

What is a registration token, and where can I find it? A Registration Token, also known as a Firebase Cloud Messaging (FCM) registration token, is a unique identifier assigned to each instance of a mobile app that registers with FCM. It is used ...

Major features: Improved version of Mobile Push! We are excited to announce the latest enhancements to Mobile Push to elevate your customer experiences. Here's what's new: Manage campaigns across all apps from one place: Save your precious time and effo...

Once you have successfully configured at least one Firebase project and app, system events will automatically populate in the CDP under the Meiro Mobile Push source. This documentation provides a comprehensive overview of these system events along with their s...

Once you have successfully configured the Email channel, system events will automatically populate in the CDP under the Meiro Emails source. This documentation provides a comprehensive overview of these system events along with their structures and examples. ...

What are funnels? Funnels in Meiro are a powerful analytical tool designed to provide insights into user behavior and track conversion rates toward specific goals. Whether it's completing a purchase, signing up for a newsletter, or filling out a form, funnels...

Major features: Login page redesign We are excited to unveil our redesigned login page, which offers a clear insight into the most common use cases and provides you with immediate access to the most relevant solutions on our Meiro website. Special thanks ...