Tab: Profiles
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Learn from this article about:
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CustomersCustomer profile search
The CustomersProfiles tab enables browsing through individual customer profiles.
The search by default is conducted only within a maximum of 20 unhidden attributes which are tagged by the CustomerProfile Highlights label. If the Customer Highlights labelit is not set or there are no unhidden attributes to search on, then the search will fail.
Warning: to solve the failing search, you should either set the label in Customercustomer Profile Highlights or assign the label to at least one visible attribute.
If you want to search for the customerscustomer profile outside the attributes tagged by the CustomerProfile Highlights label, then select a specific attribute in the attribute picker and either click the search button to see customerslist of customer profiles with this attribute known,known or insert a value to search for.
Remember: Search should contain at least 3 characters.
Search results contain:
- Customer profile ID that displays the identity ID assigned during the identity stitching process,
- Data Source,
- Attribute,
- Value for this attribute,
- Additional attribute (if set by an administrator, e.g., first name, email, last interaction).
Add the customer profile to favorites and see it on the top of the CustomersProfiles tab. Favorite customerscustomer profiles will be displayed,displayed ifwhen you go to the "CustomersProfiles tab" and refresh the page.
Warning: Please be aware that as the process of identity stitching is dynamic, customer profile IDs may change over time (for example, two profiles may be merged into one as more data becomes available). This can result in a single customer entity appearing multiple times in search results. However, duplicate customer profiles should be removed from the database over a certain period of time.period. As a result, you may encounter errors when trying to accessaccessing previously saved pages or not finding your favorite customer profiles.
Customer Detailprofile detail tab
Click on a particular customer profile to see the detail page of the customer detailsprofile (attributes, timeline, identity graph).
Various cards displaying customer profile attributes, including CustomerProfile Highlights and Channel Engagement, are displayed at the top of the page.
CustomerProfile Highlights
Customer Profile Highlights showcase personal information gathered from multiple data sources. Within the CustomersProfiles tab, only the attributes in the CustomerProfile Highlights are searchable.
Learn more: about how to set CustomerProfile Highlights
Channel Engagement
Channel Engagement displays customer profile activity across different data sources and helps identify channels with high or low engagement levels.
Learn more: about how Channel Engagement works and how to set it
The Segment and Destination Participation
This part inof the customer profile detail page displays a list of clickable customer segments and destinations where the customer profile belongs and where he can be exported.
The "customer profile currently in these segments" is displayed in a clickable list format, with the last modified segments appearing on top. This overview lets you quickly identify the segments the customer segmentsprofile they areis associated with. Please note that accessing the details of an individual segment is dependent on the view access granted to you.
The "eligible activations" determines whether a customer profile is exportable to a destination. A green tick will appear next to the destination if the mandatory attribute is used in the destination settings and the customer profile is known to have it. If the customer profile does not have this attribute known, there will be no green tick, and the customer profile will not appear in the export list. If the destination doeshas not have anyno mandatory attribute set, then the customer profile will be eligible for export to that destination.
Attributes
Below are listed all available attributes for that particular customer,customer profile, together with their data sources.
All the available attributes across the platform are listed in the Data library tab/ Attributes tab. Attributes can be personalized to customers’ needs by a Meiro analyst. Please contact the Meiro team if you would like to discuss this further.
Timeline
A chronological timeline of the customer'customer profile's activity and the Customer Events chart.
Identity
The Identity Graph shows how your customer entityprofile has been stitched from various identifiers across data sources. It includes details such as the web browser, device information, geographical location, the URL of the pagepage, and so forth in order to gain a better understanding of how a unified customer identityprofile was built.
All identifiers are color-coded based on the identifier type.
Learn more: Identity stitching and how customer identity profile appears.
Data Protection
Data protection settings can be enabled or disabled in the Administration tab/ SettingsUser setup/ Roles tab. Enabling this feature helps to limit access to customer profile information for non-authorized users.
Learn more: How to manage data protection.
Learn more: about what can I understand through the customer profile.
Learn more: about Identity stitching and how customer profile identity appears