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Understand the bigger picture of data available in Meiro

Learn from this article about:

Diagnostic Dashboard

Insights

Reports

Attributes, events, sources & destinations

The Analytics tab will help you to understand the bigger picture of your available data: Diagnostic Dashboard, Insights, and Reports.

Diagnostic Dashboard

Diagnostic Dashboard summarizes available customer profile data: update time, number of customer profiles, events, attributes, and more.

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  • The number of customers
  • Connected sources
  • Customer attributes
  • Total events
  • Data updated
  • Monthly processed events
  • Total events stored (as of now)
  • The number of unified customers

Learn more: about examples of charts under the Diagnostic dashboard.  

 

Insights tab

Insights are counted for the whole customer profiles' database (insights are also available for each segment).

Insights are a set of tiles with various analytics for segmented groups. Insights are built based on attributes and conditions (e.g., most common location, device, count of customers that bought a product).

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Learn more: about insight from this article.


Reporting tab

Reporting tab displays the basic dashboards available for each client within Meiro Business Explorer, as well as customized dashboards at additional costs. 

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Learn more: about available reporting dashboards templates.


Attributes, events, sources & destinations

Check out in the Data library tab what attributes, events, sources, and destinations are available.

  • Attributes: all attributes known for the customer profiles database. Based on attributes and their values segment audiences in the Segments tab.
  • Events: activities of customer profiles. Events are used in each customer profile to describe their activity (events).
  • Sources: from where customer data is known from.
  • Destinations: where segmented data can be exported to activate it further.