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Loader Facebook Custom Anonymous Audience


Loader Facebook Custom Anonymous Audience is exporting Facebook Pixel cookies and user agents back to Facebook Pixel, from where custom anonymous audience can be created within Facebook Audiences.


Data In/ Data Out

Data In

The loader requires export.csv file in directory /data/in/tables/


File structure:

fbp,client_user_agent
fb.1.1645427220519.503200142,"Mozilla/5.0 (iPhone; CPU OS 15_3_1 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Mobile/15e148 Safari/605.1.15  SznProhlizec/8.5.0i"
fb.1.1645432176390.1019401642,"Mozilla/5.0 (Linux; Android 10; SM-G398FN) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/98.0.4758.101 Mobile Safari/537.36"

Data type: string
Data Out N/A


Learn more: about the folder structure here.


Parameters

Credentials

FB Pixel Id (required) The ID of the Facebook Pixel.
Access Token (required) The access token to the Facebook Pixel (must be generated)

Both credentials can be found in:

Facebook Business Manager -> Ad Account -> Events Manager -> Data Source (choose your Data Source) -> Settings

For access token:

Scroll to the Conversion API section & generate the access token. If you are not granted access to the button, the person with full Facebook Admin rights needs to generate the access token instead.

image-1652977492550.24.43.png

 

Audience


Client URL (required)

The Client URL domain where Facebook Pixel is implemented. For some clients may be various

Data type: string

Example: https://www.meiro.io
Audience name (required)

The name of the audience (can be taken from Facebook Business Manager)

Data type: string

Example: my audience name
Segment ID (required)

The ID of the exported segment.

Data type: string (must be the string representation of a valid integer)

Example: 42


In the Meta Business Suite (Facebook Business Manager), where the audience will be loaded (Settings> Add account settings> Select account> Event Manager> Meiro’s Pixel> Meiro Segment>View Detail> Recent Activity> URL) it will be visible as: https://www.meiro.io/#MeiroSegment=42?audience_name=myaudience name.


Learn more about how to set Facebook Custom Anonymous Audience in Meiro Business Explorer; how to export segments with Facebook Custom Anonymouse Audience to Facebook Pixel.



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