Setup guide: integrate Trade Desk into CDP
Prerequisites for setting up Sklik Loader
After you finalize all previous steps, you can proceed with exporting segmented customer profiles to the destination. Refer to this article. |
Setting up Trade Desk destination in CDP
The destination can be set in the Meiro Business Explorer in the Administration/Entities/Destination tab. The setup is usually done by the Meiro technical consultant.
Destination ID (required, not editable) |
"The Destination ID" is a numeric value that analysts will refer to within the Meiro Integrations environment. After you choose the ID, it will not be possible to change it later on. Find the right workspace in Meiro Integrations, with the CDP component responsible for the data load: Check Destination ID in Meiro Integrations: Insert Destination ID in the Meiro Business Explorer. |
Name (required) |
The name will be visible across the Meiro Business Explorer for the users (Data Library/Destination tab, Segment detail) |
Description (optional) |
It is possible to add description to the destination. Description will be displayed for use in the Data Library/Destination tab. |
Icon (required) |
The icon will be visible across the Meiro Business Explorer for the users (insights, Data Library/ Attributes, Sources and Destinations tabs, segments, and customer profiles). |
Meiro Integrations (required) |
"MI workspace" refers to the workspace in Meiro Integration which will be executed when the segment is exported. To run exports you need to know the name of the workspace. You should get the name of the respective workspace from the Meiro data analyst. Meiro data analyst takes care of the Meiro Integration's workspace preparation, and data transformation for a specific destination (e.g. Facebook, Twitter, Google Analytics). Each destination requires a different (very specific) data structure. |
Mandatory and exported attributes (required) |
Select an attribute that holds the list of all "TTD User IDs" and/or "Device IDs" of the customer entities. |
Parameter: Audience ID (required) |
Meiro Integration key: It is set up by analysts and needs to be the same key as in workspace variables in Meiro Integrations. Name: The name will be displayed for the user in the segments export parameter section. Required field: This field is required to be filled to export to the Trade Desk. Value from list: Ticked makes a possible selection from the value drop-down list. Unticked disables drop-down list. User Input: This field is required to be filled to export to the Trade Desk. |
Warning: After all above is set, make sure the Destination ID is properly connected with Meiro Integrations workspace for this destination. In case of doubts, consult the Meiro team.