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Build your segment: customers who left shopping card without a purchase

It’s common to have customers leave items in the cart and leave before making a purchase. It is also common for businesses to want to find out who these customers are in order to nudge them to make a purchase. 

  1. First, we selectSelect customers who have visited the shopping cart page. 
  2. Next, we can selectSelect customers who have a particular number of visits on the product pages. This is to segment customers who are actively browsing on your webpages. In this case, the number we have set is 3. 
  3. Third, we selectSelect customers who have not made any transactions. 
  4. Connect all conditions by selectingSelecting the ‘AND’ option. You can choose how conditions are connected by toggling between ‘AND’ or ‘OR’.operator. 
  5. Save conditionsegment and see the Segmentation Summary,Summary. export
  6. Export customer data to the chosen destination or look at the individual customer’s profiles.

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See other tutorials:

Learn more: Customers who have high email engagement in a particular country

Learn more: Engaged customers who prefer browsing on a mobile device

Learn more: Website visitors who are non-customers



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