ePrivacy and GPDR Cookie Consent by Cookie Consent Skip to main content

Loader Criteo

This component creates a new audience or addsupdates users to an existing audience in Criteo. When updating an audience, the loader first deletes the users in the audience and then adds users.

Data In/ Data Out

Data In

CSV used for identifiers should be located in /data/in/tables/.

 

The input CSV file is a list of users to be added to the audience, with each row being the identifier type (type) and an identifier (value). The file must contain type and value as headers.

 

Possible values for type are:

 

Type

Description

email

Email address.

It is strongly recommended to send the email addresses hashing with MD5, or SHA256 of its MD5 hash as a best practice.

 

Learn more: About adding users to audience here under Audience Management.

 

madid

Mobile ad identifier.

identityLink

Liveramp identity link.

gum

Criteo GUM cookie identifier.

 

Examples of CSV input:

 

type,value

email,john.doe@example.com

email,john.doe@gmail.com

madid,3f097372-f01e-4b64-984c-395ae5828ee6

 

Data Out

N/A

Learn more: about the folder structure here.

Learn more: about managing users in an audience herehere.

Parameters

new criteo loader .png

Advertiser ID (required)

Criteo Advertiser ID.

Audience ID (optional)

Audience ID of an existing audience to be updated in Criteo. 


Leaving this empty would create a new audience.


If specified, the component addsupdates users to the audience specified by the ID. 


Remember: Audience ID must be specified if you wish to update an existing audience.

 

Remember: You must fill in the Name of New Audience and Description of New Audience parameters if this is left empty.

Name of New Audience (required if new audience is created)

Name of the audience to be created. This must be specified if the Audience ID is not specified. 


Remember: This does not update an existing audience’s name if the Audience ID is specified.

Description of New Audience (required if new audience is created)

Description of the audience to be created. This must be specified if the Audience ID is not specified.


Remember: This does not update an existing audience’s description if the Audience ID is specified.

API Client ID (required)

Criteo API Client ID.

API Client Secret (required)

Criteo API Client secret.

CSV Input File Name(required)

FileThe namefilename of the CSV input file.