What is Meiro Events and how it works
Meiro Events is the first layer of the Meiro CDP stack in reaction to the recent privacy changes. It is simply a javascript library used for collecting customer events from a website’s visitors.
Meiro Events addresses the need for collecting customer data on the web and in apps persistently over time with 100% quality.
In a few words Meiro Events is a backend designed to be able to accept, enrich and store data from:
- web (using ME SDK),
- webhooks (like Facebook, Appsflyer),
- mobile applications,
- any other source which can do HTTP POST with JSON payload.
Learn more: 3rd party cookies, challenges of web tracking.