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Understand the bigger picture of data available in Meiro

Learn from this article about:

Diagnostic Dashboard

Insights

Reports

Attributes, events, sources & destinations

Diagnostic Dashboard

Diagnostic Dashboard summarizes available customer profile data: update time, number of customer profiles, events, attributes, and more.

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  • The number of profiles
  • Connected sources
  • Profile attributes
  • Total events
  • Data updated
  • Monthly processed events
  • Total events stored (as of now)
  • The number of unified profiles

Learn more: about examples of charts under the Diagnostic dashboard.  


Funnels tab

Funnels are an analytical tool designed to unveil insights into user behavior and track conversion rates toward specific objectives. By visualizing the customer journey through various stages, such as completing a purchase or signing up for a service, funnels offer a clear depiction of user progression and potential bottlenecks. 

The Funnels tab offers access to insights across the entirety of profiles stored within the CDP. Users can delve into the comprehensive dataset, examining user behavior and attribute values with ease. Additionally, the tab enables focused analysis through segmentation, allowing users to apply filters and tailor their exploration to specific segments. 

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Learn more: about funnels and how they work in this article

Insights tab

Insights are counted for the whole customer profiles' database (insights are also available for each segment).

Insights are a set of tiles with various analytics for segmented groups. Insights are built based on attributes and conditions (e.g., most common location, device, number of customer profiles that bought a product).

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Learn more: about insight from this article.


Reporting tab

Reporting tab displays the basic dashboards available for each client within Meiro Business Explorer, as well as customized dashboards at additional costs. 

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Learn more: about available reporting dashboards templates.