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Setup guide: integrate TikTok into CDP

Prerequisites for setting up TikTok Loader

  1. The first step is to set up the loader within Meiro Integration by following the instructions given in this article.
  2. Set up the loader as a destination in CDP below in this article.

After you finalize all previous steps, you can proceed with exporting segmented customer profiles to the destination. Refer to this article.

Setting up TikTok destination in CDP

The destination can be set in the Meiro Business Explorer in the Administration/Entities/Destination tab. The setup is usually done by the Meiro technical consultant.

Destination ID (required, not editable)

"The Destination ID" is a numeric value that analysts will refer to within the Meiro Integrations environment. After you choose the ID, it will not be possible to change it later on.


Find the right workspace in Meiro Integrations, with  the CDP component responsible for the data load:

workspace.png

Check Destination ID in Meiro Integrations:

destination ID MI.png

Insert Destination ID in the Meiro Business Explorer.

image.png

Name (required)

The name will be visible across the Meiro Business Explorer for the users (Data Library/ Destination tab, segment detail)

Description (optional)

It is possible to add a description to the destination. The description will be displayed for use in the Data Library/ Destination tab.

Icon (required)

The icon will be visible across the Meiro Business Explorer for the users (insights, Data Library/ Attributes, Sources and Destinations tabs,  segments, and customer profiles).

Exported & Mandatory   attributes

(required)

IDFA (Apple Advertising ID) and/or GA_ID (Google Advertising ID), depending on which is available.

Meiro Integrations

(required)


"MI workspace" refers to the workspace in Meiro Integration which will be executed when the segment is exported.


To run exports you need to know the name of the workspace. You should get the name of the respective workspace from the Meiro data analyst.


Meiro data analyst takes care of the Meiro Integration's workspace preparation, and data transformation for a specific destination (e.g. Facebook, Twitter, Google Analytics). Each destination requires a different (very specific) data structure.

Parameter: Advertiser ID (required)

Meiro Integration key: advertiser_id

It is set up by analysts and needs to be the same key as in workspace variables in Meiro Integrations.


Name: Advertiser ID

The name will be displayed for the user in the segments export parameter section.


Required field: ticked

This field is required to be filled in order to export to TikTok.


Value from list: ticked

Ticked makes a possible selection from the value drop-down list. Unticked disables drop-down list.


User Input: ticked

This field is required to be filled in order to export to TikTok.


Parameter: Audience Name (required)

Name of the audience that will be visible in TikTok after the export. If audience ID is specified and audience name, audience name will be updated to the newest one.


Meiro Integration key: audience_name

It is set up by analysts and needs to be the same key as in workspace variables in Meiro Integrations.


Name: Audience Name

The name will be displayed for the user in the segments export parameter section.


Required field: ticked

This field is required to be filled in order to export to TikTok.


Value from list:  not ticked

Ticked makes a possible selection from the value drop-down list. Unticked disables drop-down list.


User Input: ticked

This field is required to be filled in order to export to TikTok.


Parameter: Audience ID (optional)

If an audience ID is inserted, this audience ID will be updated. If not, a new audience will be created.


Meiro Integration key: audience_id

It is set up by analysts and needs to be the same key as in workspace variables in Meiro Integrations.


Name: Audience ID

The name will be displayed for the user in the segments export parameter section.


Required field: unticked

This field is optional to be filled in order to export to TikTok.


Value from list: unticked

Ticked makes a possible selection from the value drop-down list. Unticked disables drop-down list.


User Input: ticked

This field is optional to be filled in order to export to TikTok.