Reporting dashboard example: web analytics

Users

Number of users who visited a website in the selected period.

Calculated as sum of users on a website

Filterable by start date, end date and traffic source. When choosing a time period as week or month, then the trend compares week with the week before the chosen period, month with the month before the chosen period.

Number of unique users who visited a website in the selected period.

Calculated as sum of users on a website

Filterable by start date, end date and traffic source. 

Average bounce rate (percentage of visitors who enter the site and then leave) in the selected period. Calculated as average bounce rate from Google Analytics.

Filterable by start date, end date and traffic source.

Number of sessions on a website in the selected period.

Calculated as sum of sessions on a website.

Filterable by start date, end date and traffic source. When choosing a time period as week or month, then the trend compares week with the week before the chosen period, month with the month before the chosen period.

Organic Searchsearch

Number of sessions on a website only for traffic source organic search in the selected period. Calculated as sum of sessions on a website.

Filterable by start date and end date. When choosing a time period as week or month, then the trend compares week with the week before the chosen period, month with the month before the chosen period.

Number of sessions per traffic source in the selected period.

Filterable by start date, end date and traffic source.

Number of new users and sessions by users' country in the selected period.

Calculated as sum of new users on a website and sum of sessions for top 10 countries with the highest number of users.

Filterable by start date and end date.

Calculated as sum of page views from Google Analytics.

Filterable by start date, end date and traffic source. When choosing a time period as week or month, then the trend compares week with the week before the chosen period, month with the month before the chosen period.

Number of page views for web and blog. Calculated as sum of page views.

Filterable by start date and end date.

Page views per specific page on the blog in the selected period.

Calculated as sum of page views from Google Analytics.

Filterable by start date and end date.

Page views per specific page on the web (blog is excluded) in the selected period. Calculated as sum of page views from Google Analytics.

Filterable by start date and end date

Most viewed pages on the web (blog is included) in the selected period. Calculated as sum of page views from Google Analytics.

Filterable by start date and end date.

Most viewed pages on the web (blog is included) through the lifetime.

Calculated as sum of page views from Google Analytics.

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