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Reporting dashboard example: mailing

Running campaigns

TheIt shows the number of running campaigns.

Filterable by start date and end date,date. theThe default period is 30 days. When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.one.

Sent emails

TheIt shows the number of sent emails. 

Filterable by start date and end date,date. theThe default period is 30 days.days. When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.one.

Delivered emails

TheIt shows the number of delivered emails.

Filterable by start date and end date,date. theThe default period is 30 days. When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.one.

Opened emails

TheIt shows the number of opened emails.

Filterable by start date and end date,date. theThe default period is 30 days. When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.one.

Average open rate

TheIt shows the percentage of opened emails.emails,  Calculatedcalculated as the number of opened emails divided by the number of delivered emails.

Filterable by start date and end date. When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.one.

Email clicks

TheIt shows the number of email clicks.

Filterable by start date and end date.When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.one.

% Subscribers's clicks

TheIt shows the percentage of email clicks done by subscribers.subscribers, Calculatedcalculated as emails opened by subscribers divided by opened emails.

Filterable by start date and end date,date. theThe default period is 30 days. When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.one.

Running campaigns per type

TheIt shows the number of running campaigns per time.

Filterable by start date and end date,date. theThe default period is 30 days.

Campaigns with highest CTR

CampaignsIt shows campaigns sorted by the click click-through rate (CTR). CTR is computed as athe number of opened emails divided by the number of delivered emails.

Filterable by start date and end date,date. theThe default period is 30 days.

Email funnel

FunnelIt shows the funnel for ad performance from send to click. 

Filterable by start date and end date,date. theThe default period is 30 days.

Statistics per campaign

TheIt shows the number of subscribers. 

Filterable by start date and end date,date. theThe default period is 30 days. When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.

 one.

Subscribers

TheIt shows the number of subscribers.

Filterable by start date and end date,date. theThe default period is 30 days. When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.one.

New subscribers

TheIt shows the number of new subscribers. 

Filterable by start date and end date,date. theThe default period is 30 days. When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.

 one.

New unsubscribers

TheIt shows the number of unsubscribes.

Filterable by start date and end date,date. theThe default period is 30 days. When choosing a time period asChoose week or month, month theand trendcompare: comparesset week with the weekprevious beforeone, theor chosen period,set month with the monthprevious before the chosen period.one.

Subscriptions changes

TheIt shows the number of subscribers and unsubscribers plotted by time. Filterable by start date and and end date,date. theThe default period is 30 days.