Reporting dashboard example: LinkedIN Ads insights

Spend	The total spend on campaigns. Filterable by start date, end date and campaign, the default filter is 30 days. When choosing a time period week or month trend compares week with the week before that and month with the month before that.
CPM	CPM- cost per thousand. Cost of thousand impressions of the ad. Computed as spending divided by impressions, and it is expressed in thousands. Filterable by start date, end date and campaign, the default filter is 30 days.
CPC	CPC- cost per click. The ratio of total spending on the ad to the users who clicked on the ad .Computed as total spend divided by clicks. Filterable by start date, end date and campaign, the default filter is 30 days.
Impressions	The total number of impressions. Filterable by start date, end date and campaign name, the default filter is 30 days. When choosing a time period week or month trend compares week with the week before that and month with the month before that.
Clicks	The number of clicks. Filterable by start date, end date and campaign name, the default filter is 30 days. When choosing a time period week or month trend compares week with the week before that and month with the month before that.
CTR	CTR- click through rate. The ratio of users who clicked on an ad to the users who viewed the ad. Computed as clicks divided by impressions. Filterable by start date, end date and campaign name, the default filter is 30 days.
Spend by campaign (only full weeks visible)	The bar chart of spend on campaigns by date. Filterable by start date, end date and campaign name, the default filter is 30 days.
Running campaigns	The pie chart of the number of running campaigns on each channel. Filterable by end date, the default filter is 30 days.
Reactions	The number of reactions. Filterable by start date, end date and campaign name, the default filter is 30 days. When choosing a time period week or month trend compares week with the week before that and month with the month before that.
Likes	The number of likes. Filterable by start date, end date and campaign name, the default filter is 30 days. When choosing a time period week or month trend compares week with the week before that and month with the month before that.
Comments	The number of comments. Filterable by start date, end date and campaign name, the default filter is 30 days. When choosing a time period week or month trend compares week with the week before that and month with the month before that.
Shares	The number of shares. Filterable by start date, end date and campaign name, the default filter is 30 days. When choosing a time period week or month trend compares week with the week before that and month with the month before that.
Impressions and CTR in time	The bar chart of impressions and CTR (ratio of users who clicked on ad to the users who viewed the ad). Plotted by time. CRT is computed as clicks divided by impressions. Filterable by start date, end date and campaign, the default filter is 30 days.
CPC and CTR in time	The bar chart of CPC (costs per click) and CTR (ratio of users who clicked on ad to the users who viewed the ad) by time. CPC is computed as spend divided by clicks. CRT is computed as clicks divided by impressions. Filterable by start date, end date and campaign, the default filter is 30 days.
Campaign insights	Campaign insights for each campaign, also by channel and totals. Filterable by start date, end date, channel and campaign, the default filter is 30 days.