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How to set export to Facebook Audience

Within Meiro is it possible to set Facebook Audience export. 

It will require first to be set up by the Meiro team. 

After setting up an export destination with an analyst within Meiro Integrations ( if unclear please contact Meiro team) you can manage destinations in the Administration tab/ Sources & Destinations tab. 

 

-Exported attributes

Exported attributes are attributes that will be exported to the destinations. 

Full list of expected attributes includes: first_name, last_name, phone_number, email, mobile_advertiser_id

Facebook loader requires the following attributes to create an audience: email. and/or phone number, and/or advertising_id. First name and last name are optional, but the more information is available - the better. 

 

Refer to the Best practices when using customer information for a Custom Audience article by Facebook.



-Mandatory attributes

Mandatory attributes are attributes that must be present in order to export to the destinations. For Facebook export that will be: an email address, phone number or advertising_id.



-MI workspace

 

MI workspace is the workspace that has been set for destination in Meiro Integrations. To run exports you need to know the name of the workspace. You should get the name of the respective workspace from Meiro analyst.